About the job

Zalora Indonesia is looking to find the most talented Social Media Manager to plan, develop and direct social media marketing efforts to strengthen ZALORA’s social presence. This role is based in Jakarta and be responsible to actively develop and shape ZALORA’s social and influencer campaigns while collaborating closely with marketing and commercial functions. This is an exciting opportunity to lead the talented social media team and making your mark at one of the most fast-paced digital industry in Indonesia.


  • Owning the overall social media & influencer management cadence (from planning, budgeting, execution, monitoring, and evaluation) and drive the OKR results across social platforms
  • Shaping the social media strategy, content pillars, and ensuring its alignment when translated to editorial calendar and day-to-day contents
  • Manage influencer budget and ensure the best possible payback metrics in accordance to the campaign objectives
  • Managing team members and ensure the quality of the executions while collaborating with other stakeholders (e.g. creative, campaign, commercial, customer support)
  • Constantly measuring and experimenting with social variables and keep refining the playbook to drive the most optimized results
  • Work with the team to ideate and brainstorm creatively impactful contents and activations that will lead to impactful reach and engagement scores without relying too much on budget
  • Establish social listening tools to keep track of sentiments, monitor competitors’ movement, and identify potential trend and quickly capitalize on each momentum
  • Choosing the right metrics to report instead of vanity metrics and regularly provide meaningful social media & influencer marketing reports that are highly relevant to business context

Requirements :

  • More than 5 years of experience in social media & influencer marketing ideally with e-commerce or social media agency
  • Strong familiarity with social platforms like TikTok, FB/IG, & Twitter
  • Demonstrated experience in leading social media & influencer teams with meaningful results both in top-of-funnel, sales, and payback metrics
  • Experienced with social media management & analytics tools
  • Demonstrated experience in establishing an agile process in identifying and riding on trends by leveraging social listening tools
  • Highly organized in planning and managing day-to-day executions
  • Able to provide immediate optimization insights based on past experiments & latest social media trends/updates
  • Contextually creative with good taste in visual design and storytelling areas
  • Data-driven with strong understanding in the context of social media metrics
  • Fluent in English and able to work both comfortably and confidently with global peers

The ZALORA Story

ZALORA is Asia’s leading online fashion, beauty and lifestyle destination, part of Global Fashion Group. As one of the region’s pioneer large scale e-commerce platforms, ZALORA has established a strong presence throughout the region, particularly in Singapore, Indonesia, Malaysia, Brunei, the Philippines, Hong Kong, and in Taiwan, enjoying over 50 million visits per month.

ZALORA is not obligated to accept resumes from any third parties on behalf of potential candidates for any position (advertised or otherwise) by any means, unless ZALORA has executed a written agreement with such third party and has expressly requested such third party for candidate referrals. Third parties who provide unsolicited resumes of candidate(s) shall waive and forfeit all rights to claim for any placement fees or referral fees in the event that such candidate is eventually engaged or employed by ZALORA or Global Fashion Group