Overview

About the job

Job Summary

Coordinate digital marketing activities and provide support to the Digital Marketing team in order to contribute to the development of effective messaging, imagery and online content.

Job Accountabilities – Key Accountabilities

  • Collaborate with marketing and communication teams to identify critical business problems and potential areas of opportunity.
  • Perform insightful analyses by integrating internal and external data sources to capture performance of key online, offline and product metric.
  • Work closely with broader marketing team members to come up with comprehensive point-of-view to tackle complex marketing optimization opportunities.
  • Present insights and recommendations for action to marketing and communication teams. Build higher-level business insight on cause-and-effect.
  • Work as engagement manager with corporate and field social media channels.
  • Drive analytic tools selection to optimize and automate real time measurement of campaigns.

Essential job functions for this role might be focused also on Digital Contents. In particular:

  • Work with internal and external agencies to create compelling internal messages and advertisements for the web site.
  • Analyse and create campaigns for the key campaign placements on the portal sites.
  • Work with Marketing Technology colleagues to analyse and improve the customer experience across the web sites using the Organization’s analytics software.
  • Work with compliance and other teams to ensure the websites meet all necessary regulatory requirements.
  • Monitor competitor’s web sites and keep the team aware of developments.
  • Support the channel teams (Broker and Commercial Direct) through the deployment of online content (e.g. News & Views).
  • Ensure all pages within the Organization’s websites carry web analytics tags.
  • Run the governance processes for the team to ensure that all content is ‘approved’ prior to deployment.
  • Work with the insight team to deploy customer satisfaction surveys for key portals and work to improve findings.

You are the heart & soul of Zurich!

At Zurich, we like to think outside the box and challenge the status quo. We take an optimistic approach by focusing on the positives and constantly asking What can go right?

We highly value the experience and know-how of our employees and offer a wide range of opportunities across business areas to encourage you to apply for new opportunities within Zurich when you are ready for your next career step.

Let’s continue to grow together!

  • Location(s): ID – Jakarta
  • Remote working:
  • Schedule: Full Time
  • Recruiter name: Destiana Marina
  • Closing date:
Lamar Sekarang

About Zurich Insurance

Zurich is a leading multi-line insurer that serves its customers in global and local markets.

With about 53,000 employees, it provides a wide range of property and casualty, and life insurance products and services in more than 210 countries and territories. Zurich’s customers include individuals, small businesses, and mid-sized and large companies, as well as multinational corporations. The Group is headquartered in Zurich, Switzerland, where it was founded in 1872.

ONE TEAM, ONE PURPOSE

We are Zurich, one global company, with one mission, one ambition, one set of shared values and a clear commitment to our stakeholders: our customers, our people, our shareholders, and the communities in which we live and work.

To find out more, follow us on Twitter: @Zurich, like us on Facebook: Zurich, subscribe on YouTube: Zurich Insurance Group, follow us on Instagram: zurichinsurance or visit our website: www.zurich.com

You can find Zurich's community guidelines on
https://www.zurich.com/social-media