Overview
About the job
General information
All posting locations Jakarta, Jakarta Raya, Indonesia
Job Function 05 – Marketing
Date Published 05-Jan-2023
Ref # R-64390
Description & Requirements
- Create- develop and maintain our social media platform presence through competitive research and audience identification.
- Query the data warehouse- digital analytics data (including GA) together with the BI toolset to extract insights from internal and external data
- Deliver insight outputs via data visualization tools- MS Excel- PowerPoint as appropriate to support digital regular presentation to all Marketing stakeholders
- Develop insight to understand the key target audiences- working with other insight team members and marketing on providing content and editorial calendars with syndication schedules.
- Monitor- track- analyse Kraft Heinz Asset performance using web and social media analytic tools and report on a weekly/monthly/campaign basis
- Synthesize data from social listening and other trend generation tools into actionable insights.
- Continuously improve by capturing and analyzing the appropriate social data/metrics- insights- and best practices for upcoming initiatives.
- Have excellent communication skills and be able to express our brand and company’s views creatively.
- Brings innovation and always in the forefront of new social media channel and trends
- Coordinate and provide guidance on how to manage user generated content (UGC) through community management and outreach to content creators
Requirements
- Min. Bachelor’s Degree from any major
- Have 3 years of experience in social media content strategy- operations & analytics
- Have a strong understanding of Indonesia Social Media landscape and consumer/audience behavior
- Hands-on experience in delivering creative content- editorial- copywriting skills & timeline management
- Hands-on experience developing insights from social listening
- Experience in growing and maintaining social communities
- Working knowledge of Google Analytics- Social Media Analytics and Listening Tools like Sprinklr- Sprout Social- Social Bakers- Hootsuite- etc.
- Familiar with SEO and keyword research
About Us
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. Our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
No matter the brand, we’re united under one vision To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do join our table and let’s make life delicious!
Our Culture of Ownership, Meritocracy and Collaboration
We’re not afraid to think differently. Embrace new ideas. Dream big. We empower our people at every level – from entry-level intern to senior leader – to own their work. We share a responsibility to think like Owners – to be mindful of the collective and sustained success of Kraft Heinz – which we apply to every situation, every day.
As part of Kraft Heinz, you’re supported to grow and achieve. You’re expected to bring your authentic self to work every day, to lead with humility, and drive outstanding performance at every level – and you’ll be rewarded. You’re given opportunities to leave a mark and build a legacy. But you won’t do it alone. You’re supported by passionate teammates along the way, and our collective, collaborative spirit fuels our incredible progress.
About The Kraft Heinz Company
The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.
We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others.
No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious!